Imbibe News http://www.imbibeinc.com/rss/imbibenews.xml Stay updated with everything Imbibe. From CVS to Costco, Retailers Put the Screws to Brands http://www.imbibeinc.com/news.html#section13 Coke, Energizer Ditched in Price Fight, CVS Bills to Make Up Profit Deficit. http://www.imbibeinc.com/news.html#section13 Saving with Store Brands http://www.imbibeinc.com/news.html#section12 With the kids back in school and winter just around the corner, a new survey of supermarket prices on 25 commonly purchased items found that shoppers could save more than 35% by buying the retailer's brand instead of the national brand. http://www.imbibeinc.com/news.html#section12 Consumer Reports Taste Tests Find Store-Brand Foods as Good as, and Sometimes Even Better Than, Big Name Brands http://www.imbibeinc.com/news.html#section11 From oatmeal cookies to frozen broccoli, Consumer Reports blind taste tests found 23 store-brand foods that tasted as good as, or better than, their big national brand competitors in head-to-head tests of 29 food products. http://www.imbibeinc.com/news.html#section11 Grocers Cash In As Americans Eat Cheap http://www.imbibeinc.com/news.html#section10 Thanks to growing interest in store brands, the downturn is a blessing, not a curse. http://www.imbibeinc.com/news.html#section10 Store Brands Squeeze Big Food Firms http://www.imbibeinc.com/news.html#section9 After Profiting From Higher Prices, ConAgra and Other Makers Are Rethinking Strategy as Volume Falls. http://www.imbibeinc.com/news.html#section9 Private-Label Food and Beverage Sales Set to Soar Past $56 Billion by 2011 http://www.imbibeinc.com/news.html#section8 Leaving behind the nondescript packaging and "generic" identity of a decade ago, private-label or store-brand food and beverage sales are soaring, according to Private Label Food and Beverages in the U.S., a new report from market research firm Packaged Facts. http://www.imbibeinc.com/news.html#section8 Economy, price gains hit beverage market, help private label http://www.imbibeinc.com/news.html#section7 Private label beverages picked up a 1.6 percent share gain on the overall beverage market on the strength of smaller price increases than their name-brand rivals. http://www.imbibeinc.com/news.html#section7 Aldi Looks to U.S. for Growth http://www.imbibeinc.com/news.html#section6 German Discount Chain's Emphasis on Store Brands Gets Lift From Economic Woes. http://www.imbibeinc.com/news.html#section6 Shoppers pick up store brands http://www.imbibeinc.com/news.html#section5 In slowdown, consumers are drawn to, may stick with labels that typically cost 25% less. http://www.imbibeinc.com/news.html#section5 Imbibe warmly received at 2008 PLMA http://www.imbibeinc.com/news.html#section4 Imbibe thanks everyone who contributed to our success at this year’s 2008 PLMA in Rosemont! With over 350 people visiting our booth in the course of two days, The Drink Tank is filled to the brim with beverage initiatives for the upcoming year. http://www.imbibeinc.com/news.html#section4 The Sopranos Italian Sodas http://www.imbibeinc.com/news.html#section3 Imbibe, Inc. has launched a line of old-fashioned Italian sodas in "honor" of the Sopranos featuring three (more to come) classic Italian beverage flavors--Limoncello, Amaretto and Chianti. http://www.imbibeinc.com/news.html#section3 Exclamation Energy Drink is Now Available Nationwide http://www.imbibeinc.com/news.html#section2 Consumers can now consume less calories and less sugar in a 12 oz can of Exclamation Energy without sacrificing any of the active energy ingredients found in most 16oz energy drinks. http://www.imbibeinc.com/news.html#section2 Jolly Rancher Soda Review http://www.imbibeinc.com/news.html#section1 Jolly Rancher Soda is a new beverage derived form the very popular Jolly Rancher Candy. http://www.imbibeinc.com/news.html#section1